What Do Views, Reads and Read Ratio Actually Measure on Medium.com?

Decoding the Meaning Behind the Impact of Your Story

Tip: Scroll down to the bottom of any story you read so it counts as a “Read”!

On medium.com, you can access a comprehensive overview of your content’s performance over the last 30 days through an interactive graph that displays the aggregate of views, reads, and recommendations for all your stories.

By hovering over a specific date, you can view the corresponding numbers for that day.

Moreover, you have the option to explore earlier data by clicking the “Prev 30 days” button.

Below the graph, you will find detailed statistics for each individual story you’ve published. These statistics include the following key metrics:

1. Views: The number of people who have visited your post. It indicates the overall reach of your content and the number of individuals who have clicked and viewed your post.
2. Reads: This metric tells you how many people have read the entire story. Unlike views, reads reflect a higher level of engagement as they represent users who took the time to fully consume 100% of your content.
3. Read Ratio: The difference between your reads and views, which provides valuable insights into the…